AI in Marketing Workshops

Fall 2026

Your competitors' AI drafts sound like everyone else's. Yours won't.

Click here to register!

Six focused, 90-minute virtual workshops that make your marketing team faster—without flattening your college's voice or risking a single fact.

The problem: Small teams are expected to be everywhere at once. Prospects now ask ChatGPT—not just Google—whether your college is worth it. And every AI-drafted post is one unverified deadline away from a brand incident.

Register for one, a few, or all six. Every session is priced per participant, per workshop: $197 members/$262 nonmembers.

Workshop Schedule

  • September 17, 2026  Workshop 1: AI for Writers & Communications. A voice that sounds like your college — not every college. Turn AI into a drafting partner that speeds up everyday writing without flattening your voice. Build a reusable voice guide the whole team can apply in any tool — while every fact stays under human control. 12:00–1:30 PM ET  Price: $197 member/$262 nonmember, per participant, per workshop
  • October 1, 2026  Workshop 2: AI for Social Media & Content. One asset, every channel. Turn one piece of content into a full multi-platform set and plan a month of posts with AI as the partner without losing the brand or the facts. 12:00–1:30 PM ET  Price: $197 member/$262 nonmember, per participant, per workshop
  • October 15, 2026  Workshop 3: AI Search & Discoverability. What AI says about your college — and how to change it. See what ChatGPT, Perplexity, and Google’s AI Overviews tell prospects about your college today — then run a repeatable audit that catches wrong or missing facts before prospects see them.  12:00–1:30 PM ET  Price: $197 member/$262 nonmember, per participant, per workshop
  • October 29, 2026  Workshop 4: AI for Recruiting & Admissions. More personal outreach, less manual work — across the whole journey. Ten-minute event follow-up, tailored messages for very different prospects, and re-engagement of stopped-out students — every technique paired with a strict FERPA rule for protecting student data. 12:00–1:30 PM ET  Price: $197 member/$262 nonmember, per participant, per workshop
  • November 12, 2026  Workshop 5: AI for Enrollment Marketing & Measurement. From campaign data to reports leadership actually reads. Turn raw campaign data and open-ended feedback into decision-ready insight and one-page narratives leadership will actually read — with every figure verified before it reaches a stakeholder. 12:00–1:30 PM ET  Price: $197 member/$262 nonmember, per participant, per workshop
  • December 3, 2026  Workshop 6: AI-First Marketing Strategy. Redefine how marketing is designed, led, and scaled in an AI-driven world. For directors and leaders: a working model of an AI-first marketing operation — intelligence, journeys, content, measurement, and governance connected in one system your team can actually run. 12:00–1:30 PM ET  Price: $197 member/$262 nonmember, per participant, per workshop

Cancellation Policy. Cancellation notices must be sent via email to buck@league.org. Registration cancellations made at least five (5) business days prior to the workshop date are eligible for a refund minus a $50 administrative fee. Registration cancellations received after a workshop’s cancellation date are nonrefundable. Credit card refunds will be processed within three (3) business days of receipt; check/purchase order refunds will be processed within 30 days.

Payment Policy. Registration fees must be paid in order for registrants to participate. Payment must be received at least three (3) business days prior to the date of the workshop. The League accepts payment by check or credit card. Visa, MasterCard, Discover, and American Express are accepted. 

Click here to register.

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